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Vice Media Group Youth Census 2022

Vice Media Group Youth Census 2022 is a global research report based on an online survey of 22,602 respondents across North America, LATAM, EMEA, MENA, and APAC. It argues identity is shaped more by personality, values, and family than demographics, catalogs seven cultural passion points (music, gaming, food, beauty, fashion, finance, travel), and documents regional resource gaps, particularly in India and Indonesia where young people report the largest unmet needs.

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Vice Media Group
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