Google Cloud: AI Business Trends 2025

Research report from Google Cloud for enterprise leaders, synthesizing a 2,500-respondent survey, The ROI of Gen AI study, and product signals from Gemini and NotebookLM to distill five strategic AI trends for 2025. It argues multimodal AI, agentic systems, assistive enterprise search, AI-powered customer experience, and AI-driven security are near-term priorities, citing market forecasts (~$2.4B multimodal in 2025; $12.9B enterprise search by 2031) and adoption indicators (10% agent use; 82% planning)